Elena Markou
Senior Product Designer
Profile
Product designer with 9 years shipping B2B SaaS and fintech interfaces. Led design systems used by 40+ engineers, cut onboarding drop-off by 31% and ran the research that shaped a €4M product line.
Experience
Lead Product Designer
Northwind Analytics · Athens
Mar 2021 — Present
- Rebuilt the onboarding flow with 12 usability sessions, lifting activation from 42% to 58% in two quarters.
- Scaled a 210-component design system adopted by 4 squads, cutting UI defects by 37%.
- Ran quarterly discovery with 60+ customers and turned findings into the 2024 roadmap.
Product Designer
Aegean Pay · Athens
Jan 2018 — Feb 2021
- Designed the merchant dashboard used by 18,000 businesses across 6 markets.
- Partnered with engineering to ship a checkout redesign that raised conversion by 12%.
Education
MSc Human-Computer Interaction
University of Athens · Athens
Sept 2015 — Jul 2017
Thesis on accessible data visualisation for low-vision users.
Skills
Design
Design systems, Interaction design, Prototyping, Accessibility
Research
Usability testing, Interviews, Analytics, A/B testing
Tools
Figma, Storybook, HTML/CSS, Jira
Languages
- GreekNative
- EnglishFluent
- GermanIntermediate